75% of Businesses Aren’t Taking Full Advantage of These…

What is this easy, versatile tool? The email autoresponder. Maybe you’re already using autoresponders in your marketing, customer support, customer nurturing strategy, and sales. If you are, you already know the advantages and have reaped some of the rewards. Maybe you don’t know what I’m talking about. Or if you do, you’re not sure how … Read more

Do you have a Secret Weapon?

I subscribe to quite a few e-newsletters from more experienced writers and marketers. One of them is by Michael Katz, the self-described “Chief Penguin” of Blue Penguin Development. He’s known for his expertise on publishing e-newsletters, and for helping solo entrepreneurs with their own marketing. Michael’s e-newsletter today really caught my attention because he talks … Read more